Edition #01
www.loreleilondon.com
June 2024
WHAT'S NEWS?
Thank you for joining us on our journey
We have had a busy 16 months here at Lorelei London HQ working on the launch of our label. Making sure every stitch & detail of our brand has been fully considered to limit it's impact on the environment. We are so excited to have you on board to follow our journey. "One style at a time." Lorelei London aims to question the expectations of a fashion brand.
Our aim is to create timeless & season-less beautiful garments that are loved, cherished, worn over and over, repaired, passed down, re-sold and ultimately biodegrade back to the land, having caused the wearer as much joy as possible and the environment as little impact as possible.
Photoshoot
Huge thanks to The Beacon in Royal Tunbridge Wells for the divine backdrop for our photoshoot. Special thanks Joseph Azagury for the most elegant and beautiful shoes, some of which are Joeseph's own brand and Made in the UK, the Sally being our favourite. Alex Monroe for the loan of your stunning jewels made in the UK. Emma Phoenix Flowers for the whimsical blooms. Esther Bellepoque Photography for your calming presence & Gareth Hacker photography for your help. Dream team: Jane Hall-Sinclair (Make-Up), Sally Shepherd (Hair), Liberty-Pearl (B-reel Photography), Alison Stanton & Stan Owen. Your help on the day was gratefully received. Biggest thanks go to our original Lorelei Lady our gorgeous model & mum Tillie Spencer.